Upcoming Events

• Secrets of persuasion in selling

  Tue, Jan 19

  Virtual Event

  Jan 19, 6:00 PM – 7:00 PM

  Virtual Event

  Your startup depends upon inducing clients to change and buy. Join David Walling, MBA, founder of Market-Enabled Sales and instructor at UCSC Silicon Valley Extension, for an overview of the essential secrets of persuasion.

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• Key Insights for Partnerships between Corporates and Startups

  Thu, Jan 14

  Virtual Event

  Jan 14, 6:00 PM – 7:00 PM

  Virtual Event

  Join Jens Weitzel, an enterprise software and technology executive and startup instructor at UCSC Silicon Valley Extension, for a virtual seminar exploring the opportunities and challenges of strategic partnerships as a key component of any go-to-market startup strategy.

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• Product/Market Fit: How to find customers

  Tue, Jan 12

  Virtual Event

  Jan 12, 6:00 PM – 7:00 PM

  Virtual Event

  Sure, you need to listen to the customer, be customer-centric. But, do you know: Who your customers should be? How to find them? How to know what they will actually pay for (vs. what they say they will pay for)?

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